Kim Kardashian is ready to bid adieu to the ‘West’ in her name amid divorce with Kanye West, with the first order of service being the removal of it from her KKW fragrance brand.
According to Allure, the reality star and beauty mogul is dropping her estranged husband Kanye’s name from her fragrance brand, and ‘can’t wait’ for the next chapter of her ‘fragrance journey’.
Kardashian, on Friday, announced on social media that she will be shutting down and eventually relaunching KKW Fragrances with a brand-new name, saying: “Fragrance as many of you know is deeply personal for me.”
Kim Kardashian is ready to bid adieu to the ‘West’ in her name amid divorce with Kanye West, with the first order of service being the removal of it from her KKW fragrance brand.
According to Allure, the reality star and beauty mogul is dropping her estranged husband Kanye’s name from her fragrance brand, and ‘can’t wait’ for the next chapter of her ‘fragrance journey’.
Kardashian, on Friday, announced on social media that she will be shutting down and eventually relaunching KKW Fragrances with a brand-new name, saying: “Fragrance as many of you know is deeply personal for me.”
